Why does the Fondation pour la Culture et les Civilisations du Vin use patronage?
La Cité du Vin benefitted from a first wave of patronage from 2011 to 2016 (consisting of 85 Builder Patrons) to help it construct the Bordeaux building. To continue developing and bringing La Cité du Vin to life today, the Fondation pour la Culture et les Civilisations du Vin is still collecting donations from companies wishing to support its annual cultural programme.
Patrons of cultural seasons pick up the baton from Builder Patrons
Iconic architecture next to the Garonne and a cultural destination heralded as Bordeaux’s wine tourism flagship persuaded 85 companies to financially support the construction of the La Cité du Vin building. This large-scale project thus finally came to fruition on 1 June 2016. The city of Bordeaux is still the owner of the building, but the Fondation pour la Culture et les Civilisations du Vin is responsible for its operation and outreach. As a private accredited charitable foundation, it is financed solely by its own revenue with no public subsidy. Its mission is to protect, celebrate and transmit the cultural, historic and intellectual dimensions of wine, to bring this living, universal heritage to the widest possible audience, and to develop La Cité du Vin.
As the Fondation’s second highest source of revenue after ticket sales since June 2016, patronage remains a core part of La Cité du Vin’s economic model. Patrons of cultural seasons are thus picking up where Builder Patrons left off.
Patronage is an integral part of La Cité du Vin’s cultural life
La Cité du Vin’s cultural programme is based around large temporary exhibitions, numerous events and activities for all audiences (wine culture workshops, workshops for families and young people, shows, conferences, debates, themed weekends and more).
Support from individuals (donors, friends and benefactors) and companies means that visitors will be able to continue enjoying the major events of the cultural programming cycle every year, with an opportunity to discover Porto’s vineyards at the guest wine region exhibition in the autumn and then explore the link between wine containers and glasses at the ‘Wine & Design, the contemporary glass’ temporary art exhibition in spring 2019.
Contact the Director of Development > by email at firstname.lastname@example.org or by phone on 05 47 50 06 12.